Over-the-top (OTT) streaming service DAZN launching its first two linear tv channels, which will offer up to 14 hours of live sports per day. However, these channels are not planned for private end users.
More than a year ago, Sky and Perform Group (DAZN) announced that they will work together to acquire exclusive rights to air UEFA Champions League games. While Sky is officially sole UEFA partner, DAZN will show a number of individual UCL games and thus contributes a significant portion of the financial volume.
The collaboration also includes matches from international top leagues such as the English Premier League, the Italian Serie A with new Juventus SUPERSTAR Cristiano Ronaldo or the Spanish La Liga. Live events from the Tennis WTA Tour, Darts or the American professional basketball league NBA are also part of the broadcasts on the two additional channels.
The new partnership between Sky and DAZN in Germany isn't matured for private end users. They are initially working very closely together in sports bars. Sky Deutschland and Sky Austria will be able to offer selected DAZN sport events in their verified Sky Sportsbars over the next three seasons. Both DAZN tv channel are initially only available via satellite. An expansion for cable customers is planned.
Paul Sexton-Chadwick, Senior Vice President Sky Business Solutions, said: "By partnering with DAZN, Sky strengthens its role as a reliable and important TV partner for the hospitality industry in Germany and Austria. Sky will thus be serving the catering trade with the most diverse live sports offerings – all from a single source. Our customers can enjoy even more exciting live sports in one of the numerous Sky Sportsbars over the next three years, especially all matches with German participation in the UEFA Champions League and UEFA Europa League".
Who shows what?
From the 2018/19 season the Champions League will be transferred to DAZN and Sky. DAZN will show approximately 110 matches from the UEFA Champions League live and in full length.
German Sky Sportsbar customers can offer all matches of the Bundesliga teams in the UEFA Champions League, as well as the top games of the UEFA Europa Leaguein in the next three years.
Sky will broadcast only one single match per night from the Champions League. DAZN has secured the German and Austrian rights to the Uefa Europa League.
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